Search Engine Optimisation

What Is Search Engine Optimisation?

Search Engine Optimisation or SEO gets your website ranking higher in organic or free search listings on a search engine. The benefits of SEO are that you don't pay if someone clicks on the link to your website as with SEM.

Investing in a search engine optimisation is a long term approach. It is as instantaneous as advertising. It takes times for the search engines to crawl your website and update their rankings.

As search engines are constantly updating the algorithms that are used to crawl websites your website needs to be constantly managed so it doesn't drop out of the search results.

Search Engine Optimisation Tools...

Content Writing

Content Writing

Choosing the right keywords and keyword themes is a must for and SEO program. Creating relevant content around these keywords and adding new and fresh content to your site helps it to rank better. Search engines won't want display plumbing sites to people searching for a baker, so make sure you know what keywords will work best for you.

Website Code Optimisation

Website Code Optimisation

Making sure your website can easily be read by search engines means you will gain better ranking. If a search engine cannot find the necessary information you will miss out. Quick load time, correct metadata and mobile site friendliness all count towards your ranking.

Link Building

Link Building

Gaining links from other websites in the one direction i.e. from their site to yours, is call back-linking. The type of website and the content on it will give weight to how much pull each back-link has.

Google Analytics & Webmaster Tools

Google Analytics & Webmaster Tools

Google Analytics & Google Webmaster Tools lets you to track and interpret how well you are going in relation to your competitors and how functional your website is to your uses.

Search Engine Optimisation Pricing...

The number of competitors, location of business and the amount of keywords that you wish to rank well for all determine how much and effective SEO program will cost. Please contact The Online Marketing Company for a quote on your SEO program.

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Phone The Online Marketing Company
(07) 3122 2712
Mailing Address For The Online Marketing Company
PO Box 191
ALDERLEY, QLD, 4051